The Modus Blog / Sales Hub

by Orrin Broberg, on Mar, 16, 2020

Change is hard. Unexpected change is harder. In this time of disruption caused by what’s been declared a “pandemic,” it’s critical to proactively pursue business goals. Even as your priority …

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Topics:Conferences & EventsSales EnablementLead CaptureSales HubDealers & Distributor Sales

by Robin Tinker, on Jan, 7, 2020

In-person events, conferences and trade shows are viewed as a valuable lead generation source for the manufacturing, medical device, and specialty retail industries. Nearly all marketers asked in the Event …

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Topics:Conferences & EventsSales EnablementLead CaptureSales HubDealers & Distributor Sales

by Bill Rose, on Dec, 17, 2019

New Research from The B2B Institute finds that companies with a share of voice (SOV) larger than their share of market (SOM) tend to grow, where those with the reverse …

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Topics:Sales EnablementSales HubDealers & Distributor Sales

by Bill Rose, on Dec, 9, 2019

While the evolution of marketing technology is constant, so are the demands and responsibilities being placed on the marketing team. Innovating to meet the ever-growing expectations of customers is contributing …

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Topics:Sales EnablementSales Hub

by Robin Tinker, on Dec, 6, 2019

The ever-popular early-in-the-year National Sales Meeting might seem like a long way off, but the holidays are creeping closer and the New Year tends to roar in all too quickly …

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Topics:Sales ReadinessSales Hub

by Bill Rose, on Nov, 25, 2019

Your organization’s direct sales reps spend nearly 65% of their time on non-selling tasks. Imagine how much more non-selling time your dealer’s and distributor’s sales reps log with the additional …

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Topics:Sales EnablementSales HubDealers & Distributor SalesIncrease Selling Time

by Robin Tinker, on Nov, 19, 2019

As 2020 quickly creeps up on us, I know many B2B marketers and sellers are in planning mode for new initiatives. If what I’m hearing is true, especially from our …

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Topics:Interactive SellingSales EnablementSales HubBuyer Conversations

by Bill Rose, on Nov, 4, 2019

A high-performing partner program requires formality, intention and proactive support. In other words, you need a structured way to manage and support your dealer and distributor network. CSO Insights research …

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Topics:Sales EnablementSales HubDealers & Distributor Sales

by Stephanie Ussatis, on Aug, 24, 2018

If you’ve started looking into sales enablement apps that promise to put your sales enablement strategy into action, what do you do if your company is not quite ready to …

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Topics:Sales EnablementSales HubMobile Sales Enablement AppMarketing & Sales Alignment

by Adam Luckeroth, on Jan, 10, 2018

Yes, we are going to the World of Concrete Show in Las Vegas and we can’t wait! I’m shocked when my colleagues seem surprised that we would be there instead of …

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Topics:Conferences & EventsSales Hub

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