The Modus Blog / Sales Hub

Your marketing and sales teams have the best of intentions to hit company growth objectives but are hampered by misalignment, lack of visibility, and fragmented buyer experiences. Integrations play a …

As the winter and holiday season approach, many marketers I talk to are super busy and under pressure, and they are also tired, distracted and behind. With all of the …

According to research, sales training isn’t doing the job we hoped it would. The Forgetting Curve is only one of its shortcomings. Sales training can become highly effective…with microlearning. Review …

Your Modus Sales Hub is an incredibly powerful tool that helps your reps have better conversations with your buyers. Have you ever wondered what else your Modus app can do? …

The future of large trade shows and events is obviously uncertain at least in the near term, but pandemic or not, virtual events are booming while providing new challenges and …

For many of us, working from home hastily became the norm quite a few weeks ago. This quick transition has proven insightful about the real-life consequences of partially and fully …

The Modus Sales Hub was literally invented for remote selling. Born out of the need for offline access to sales assets on construction sites and hospital operating rooms, it easily …

Change is hard. Unexpected change is harder. In this time of disruption caused by what’s been declared a “pandemic,” it’s critical to proactively pursue business goals. Even as your priority …

In-person events, conferences and trade shows are viewed as a valuable lead generation source for the manufacturing, medical device, and specialty retail industries. Nearly all marketers asked in the Event …

New Research from The B2B Institute finds that companies with a share of voice (SOV) larger than their share of market (SOM) tend to grow, where those with the reverse …