The Modus Blog / sales and marketing

by Robin Tinker, on Oct, 15, 2019

With just-in-time learning, your sales reps are equipped to get sales done. When whispers of adding a learning element to the Modus Hub first hit me, I immediately knew it …

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Topics:Sales and Managementsales and marketingSales EnablementMicrolearning

by Bill Rose, on Oct, 10, 2019

Modus Summit gathered customers and prospective customers together for the third year to discuss Modus in the market and share new and future capabilities that will bring even more value …

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Topics:EventsSales and Managementsales and marketingSales EnablementMicrolearningModus Summit

by Stephanie Ussatis, on Jan, 8, 2019

There is no mistaking it—in today’s modern world of fast-paced buying and selling, marketing is key to success. Marketing has a hand in many parts of the sales cycle from …

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Topics:sales and marketingmarketing and sales alignment

by Adam Luckeroth, on May, 5, 2015

Marketing automation platforms can provide tremendous value for businesses. According to The Forrester Wave™: Lead-To-Revenue Management Platform Vendors, Forrester Research found that, “B2B marketers that implement marketing automation experience a …

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Topics:sales and marketing

by Adam Luckeroth, on Aug, 11, 2014

From jargon-y terms like ‘smarketing’ to industry articles and presentations at conferences, the secret is out about the need for sales and marketing to work together. With the introduction of …

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Topics:how to build a better sales teamimprove your sales teamsales and marketingsales and technologyteam collaboration

by Adam Luckeroth, on Aug, 6, 2014

There’s no doubt about it -- the role of sales in organizations is changing. Salespeople work more closely with marketing than ever before. With this changing role, it’s important to …

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Topics:how to build a better sales teamimprove your sales teamPresentation TipsSalessales and marketingsales innovationMarketing

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