by Adam Luckeroth, on Feb, 21, 2017

According to a study conducted by the University of Texas at Austin, subjects had greater enjoyment and were more likely to engage with content that was customized to them as …

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Topics:Engaging Contentpersonalized sales presentationPitchSales

by Adam Luckeroth, on Aug, 18, 2014

Our relationships -- both personal and professional -- come down to value. What value do we provide and what value do we receive? Being successful as a business means providing …

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Topics:PitchPresentation TipsSalesSales and Management