The Modus Blog / Marketing

by Adam Luckeroth, on Sep, 2, 2014

Agile marketing is a term that has been widely discussed among marketers, especially throughout the last couple of years with the increase of development in mobile technology. If you haven’t …

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Topics:EntrepreneursSalesSales and ManagementTechnologyMarketingMobile

by Adam Luckeroth, on Aug, 25, 2014

From early trade and bartering civilizations to the sophisticated sales functions available today, sales has always been a way for people to improve their livelihoods or get access to better …

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Topics:Presentation TipsSalesSales and ManagementTechnologyMarketingMobile

by Adam Luckeroth, on Aug, 6, 2014

There’s no doubt about it -- the role of sales in organizations is changing. Salespeople work more closely with marketing than ever before. With this changing role, it’s important to …

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Topics:how to build a better sales teamimprove your sales teamPresentation TipsSalessales and marketingsales innovationMarketing

by Orrin Broberg, on Jul, 28, 2014

Last week, we posted an infographic highlighting the benefits of having a mobile enabled sales force. But all the stats in the world put together sometimes can’t tell us the …

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Topics:benefit of mobilebusiness and mobilemobile solutions for businessSalesSales and ManagementMarketingMobilemobile and business

by Adam Luckeroth, on Jul, 21, 2014

With all the talk circulating about whether or not it’s necessary to have a mobile empowered sales force, sometimes it’s best just to stick to the facts. So, that’s what …

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Topics:SalesSales and ManagementTechnologyMarketingMobile

by Orrin Broberg, on Jun, 2, 2014

Hooking an audience within the first five minutes of a marketing presentation means finding a way to slant the beginning in a way that arouses their interest and their curiosity, …

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Topics:presentationssales presentation tipsMarketingmarketing skills

by Adam Luckeroth, on Feb, 25, 2014

Having a defined strategy is the key in 2014 for improving the effectiveness of your B2B online marketing efforts. In fact, 84% of marketers who feel their strategies are ineffective …

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Topics:b2b marketing strategiessales strategiesMarketing