The Modus Blog / Dealers & Distributor Sales

by Orrin Broberg, on Mar, 16, 2020

Change is hard. Unexpected change is harder. In this time of disruption caused by what’s been declared a “pandemic,” it’s critical to proactively pursue business goals. Even as your priority …

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Topics:Conferences & EventsSales EnablementLead CaptureSales HubDealers & Distributor Sales

by Robin Tinker, on Feb, 26, 2020

Curious why all your marketing and event people at work are either frenzied, out of office, or both? It’s trade show season! That blissful time of year when everyone travels …

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Topics:Sales EnablementDealers & Distributor Sales

by Bill Rose, on Feb, 19, 2020

Read on if this scenario sounds familiar: Channel sellers are face-to-face with buyers but they don’t have easy, intuitive access to the marketing content they need to close more deals …

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Topics:Case StudiesConferences & EventsSales EnablementDealers & Distributor Sales

by Robin Tinker, on Jan, 7, 2020

In-person events, conferences and trade shows are viewed as a valuable lead generation source for the manufacturing, medical device, and specialty retail industries. Nearly all marketers asked in the Event …

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Topics:Conferences & EventsSales EnablementLead CaptureSales HubDealers & Distributor Sales

by Bill Rose, on Dec, 17, 2019

New Research from The B2B Institute finds that companies with a share of voice (SOV) larger than their share of market (SOM) tend to grow, where those with the reverse …

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Topics:Sales EnablementSales HubDealers & Distributor Sales

by Bill Rose, on Dec, 2, 2019

Partners play a key role in shaping the customer experience. But partner experiences must go way beyond deal registration if your organization wants to see more successful customer experiences. One …

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Topics:Sales EnablementDealers & Distributor Sales

by Bill Rose, on Nov, 25, 2019

Your organization’s direct sales reps spend nearly 65% of their time on non-selling tasks. Imagine how much more non-selling time your dealer’s and distributor’s sales reps log with the additional …

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Topics:Sales EnablementSales HubDealers & Distributor SalesIncrease Selling Time

by Bill Rose, on Nov, 14, 2019

Increase Dealer Win Rates with Ease, Speed & Personalization Even though The Alexander Group finds that 75% of manufacturers rely on indirect channels for a significant amount of revenue, their …

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Topics:Sales EnablementDealers & Distributor Sales

by Bill Rose, on Nov, 4, 2019

A high-performing partner program requires formality, intention and proactive support. In other words, you need a structured way to manage and support your dealer and distributor network. CSO Insights research …

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Topics:Sales EnablementSales HubDealers & Distributor Sales

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