The Modus Blog / Conferences & Events

by Orrin Broberg, on Mar, 16, 2020

Change is hard. Unexpected change is harder. In this time of disruption caused by what’s been declared a “pandemic,” it’s critical to proactively pursue business goals. Even as your priority …

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Topics:Conferences & EventsSales EnablementLead CaptureSales HubDealers & Distributor Sales

by Bill Rose, on Feb, 19, 2020

Read on if this scenario sounds familiar: Channel sellers are face-to-face with buyers but they don’t have easy, intuitive access to the marketing content they need to close more deals …

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Topics:Case StudiesConferences & EventsSales EnablementDealers & Distributor Sales

by Robin Tinker, on Jan, 7, 2020

In-person events, conferences and trade shows are viewed as a valuable lead generation source for the manufacturing, medical device, and specialty retail industries. Nearly all marketers asked in the Event …

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Topics:Conferences & EventsSales EnablementLead CaptureSales HubDealers & Distributor Sales

by Bill Rose, on Oct, 10, 2019

Modus Summit gathered customers and prospective customers together for the third year to discuss Modus in the market and share new and future capabilities that will bring even more value …

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Topics:Conferences & EventsSales EnablementMicrolearningModus Summit

by Nick Adams, on Aug, 9, 2019

We had a blast this week kicking off our Trade Show Training Camp series, which is designed to teach you valuable techniques that will help you close more deals and …

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Topics:Conferences & EventsSales EnablementLead Capture

by Orrin Broberg, on Apr, 25, 2019

Next week, the Gartner Marketing Symposium arrives in sunny San Diego, California. This is one of the top marketing events of the year, bringing Gartner experts and hundreds of business …

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Topics:Conferences & Events

by Orrin Broberg, on Dec, 28, 2018

It’s gratifying to get quantitative evidence that the companies I have the pleasure of working with are taking action to meet the needs of their buyers, and I was inundated …

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Topics:Case StudiesConferences & EventsSales EnablementBuyer AlignmentRethink Sales Enablement

by Robin Tinker, on Sep, 24, 2018

Last week we held the second annual Modus Summit and it was just about double in both content and attendance over last year, so we are calling Summit 2.0 smashing …

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Topics:Customer SuccessConferences & Events

by Orrin Broberg, on Jul, 26, 2018

Buyers Never See 65% of Content and Other Stats that Will Force You to Rethink Content Delivery At MODUS, we know empirically that when sales professionals use the right content …

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Topics:Content ManagementConferences & Events

by Nick Adams, on Mar, 2, 2018

Modus is no stranger to events. Not only do we help our clients be successful at events, we also attend, exhibit and run our own events. So, not only are …

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Topics:Conferences & EventsLead Capture

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