The Modus Blog

Key Lessons for a Company Rebrand

Key Lessons for a Company Rebrand It's a new year and maybe it's time for a new you—and by "you," we mean your business. In fact, data shows that 75% of businesses have undergone some …

3 Reasons Medical Device Companies Need Mobile

3 Reasons Medical Device Companies Need Mobile As one of the largest sectors in the healthcare industry, there are currently over 900 medical device companies (IBIS 2022) making it a continually …

5 Reasons Marketers Need a Digital Sales Platform

5 Reasons Marketers Need a Digital Sales Platform Winning deals in today's uber-competitive market requires active buyer engagement. Relevant content shared by sales reps helps build that engagement …

How Innovative is Your Sales and Marketing Tech Stack?

How Innovative is Your Sales and Marketing Tech Stack? Today’s increasingly complex business environment requires sales technologies that can keep pace with buyer expectations and demands while supporting …

5 Ways You Can Make Your Content More Engaging

5 Ways You Can Make Your Content More Engaging We've heard it before..."content is king!" However, I never knew that was a Bill Gates quote from 1996?! How things have changed since those 'dark …

3 Ways to Use a Mobile Sales Tool Outside of the Pitch

3 Ways to Use a Mobile Sales Tool Outside of the Pitch A mobile sales tool can help your salespeople stay organized, on-message, up-to-date, and even appear more professional. But, a good sales tool …

4 Ways to Improve Content Distribution + Help Win Deals...Remotely

4 Ways to Improve Content Distribution + Help Win Deals...Remotely Long gone are the days of stale, snooze-worthy sales pitches and meetings.

How To Assess Sales Tool Bells & Whistles—And Why You Don’t Need Them

How To Assess Sales Tool Bells & Whistles—And Why You Don’t Need Them You need a new fridge to keep your food cold. So you visit your local big-box appliance store. The salesperson greets you with a smile, and shows you …

How Top Sales Reps Can Embed Themselves in the Digital Buyer Experience

How Top Sales Reps Can Embed Themselves in the Digital Buyer Experience You don’t need a global pandemic to prove to you that your buyer’s journey has moved almost entirely online.