by Adam Luckeroth, on Jun 23, 2015 7:00:26 AM
The Greatest Generation, Baby Boomers, and Millennials are designations that society has given to the generations of children from different periods of time. To appropriately market to any particular age, …
Read Storyby Adam Luckeroth, on Jun 18, 2015 3:46:25 AM
In partnership with QNET, Modus developed the Presentación app, an essential resource for QNET’s direct marketing independent representatives. QNET launched their newly created app at the VCON 15 Malaysia Conference …
Read Storyby Adam Luckeroth, on Jun 16, 2015 7:43:40 AM
Marketing, generally speaking, is not a skill set that people are born with. Part of this lies in the fact that the skills that make a “successful marketer” are constantly …
Read Storyby Orrin Broberg, on Jun 9, 2015 1:25:09 PM
Across articles, blog posts, and white papers, experts in both sales and marketing agree: one of the most important organizational endeavors for business-to-business companies is aligning sales and marketing teams …
Read Storyby Adam Luckeroth, on Jun 2, 2015 10:23:40 AM
![Marketing vs Sales: The Battle for Customers [Infographic]](https://www.gomodus.com/hubfs/modus.png)
Some people – who don't work in marketing or sales – consider marketing and sales to be, "pretty much the same thing." While they do share the end goal of …
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